# Karavel

> Karavel is an AI-powered ad-compliance platform for teams in regulated industries such as financial services, fintech, insurance, healthcare and consumer credit. It reviews ads, marketing materials and financial promotions against market-specific rulebooks (including FCA rules, Consumer Duty and ASA advertising standards), monitors live brand content for compliance drift, and scans the regulatory horizon for upcoming change so compliance, legal, marketing and risk teams can move faster with less regulatory risk.

The platform combines three products: AdCheck (on-demand AI compliance review of an ad asset against the rules that apply to it), Monitoring (recurring automated checks that watch live ads and flag issues), and Horizon Scanning (regulatory-change intelligence across 500+ sources). Findings are remediated through Plans, and an MCP server exposes the same tools to external AI agents. Karavel is UK-based and operates in English.

## Products

- [AdCheck](https://karavel.ai/products/adcheck): A compliance metal detector for your marketing. AdCheck flags every error, explains every fix and gives you the green light when your ads are good to go.
- [Monitoring](https://karavel.ai/products/monitors): Your company’s online content doesn’t take days off. Neither does Karavel. Daily monitoring catches compliance gaps early and keeps your content current.
- [Horizon Scanning](https://karavel.ai/products/horizon-scanning): A scan a day keeps the regulator away. We monitor regulatory sources and tell you about the changes that matter to your business and why.

## Solutions

- [Marketing teams](https://karavel.ai/solutions/marketing): Compliance can really slow down a campaign. Karavel gives marketing teams faster reviews, clear feedback on what needs fixing and the confidence to hit publish.
- [Compliance teams](https://karavel.ai/solutions/compliance): Be the compliance team that enables the business, rather than blocks it. Faster, more accurate reviews and a paper trail that proves your value every single time.

## Industries

- [Finance](https://karavel.ai/industries/finance): With regulation comes risk. Karavel checks every financial promotion against the rules that apply, keeping marketing moving and regulators happy.
- [Healthcare](https://karavel.ai/industries/healthcare): Medical marketing that’s as rigorous as the products it promotes. Karavel makes sure your claims are accurate, evidence-based and completely compliant.

## Resources

- [Resources hub](https://karavel.ai/resources): Index of Karavel articles and analysis on compliance and regulatory change.
- [Regulators Are Using AI to Spot Non-Compliant Marketing. You Can’t Afford Not to Use It Either](https://karavel.ai/resources/regulators-using-ai-to-spot-non-compliant-ads): Regulators across advertising, financial services and consumer protection have built AI to find non-compliant ads without waiting for a complaint. The ASA alone scanned 60 million ads last year. Here is what that means for your compliance function.
- [In Compliance, a Confident Guess Is the Most Dangerous Answer](https://karavel.ai/resources/confident-guess-most-dangerous-answer): The question every compliance lead asks about AI is whether it will confidently make something up. It is the right question. Here is the honest answer, and what we built around the model because of it.
- [CONC 3 Has Been a Museum Piece for Years. The FCA Finally Noticed](https://karavel.ai/resources/conc-3-financial-promotions-rewrite): FCA CP26/15 proposes a wholesale rewrite of CONC 3, aligning consumer credit promotions with Consumer Duty. Here is what the consultation actually says.
- [The FCA Just Cut SM&CR’s Certification List by 15%. Here Is the Question Nobody Is Asking](https://karavel.ai/resources/fca-smcr-certification-reforms-2026): The FCA and PRA have confirmed changes to streamline senior manager accountability. Less certification, longer approval windows. But is accountability actually safer now?
- [What You Fail to Say in a Financial Promotion Is Just as Regulated as What You Do Say](https://karavel.ai/resources/financial-promotion-omissions-are-regulated): Revolut’s €11.5m AGCM fine in Italy is a lesson in omission: what you leave out of a financial promotion carries the same regulatory risk as what you put in.
- [The ASA Reviewed the Internet in 2025. Here Is What It Found](https://karavel.ai/resources/asa-reviewed-the-internet-2025): The ASA’s 2025 Annual Report is packed with data on how online advertising is being regulated. Here are the metrics that matter for financial services compliance teams.

## Company

- [About Karavel](https://karavel.ai/company): The team and the story behind the company.
- [Careers](https://karavel.ai/careers): Open roles at Karavel.

## Optional

- [Full text (llms-full.txt)](https://karavel.ai/llms-full.txt): The complete text of every Karavel article in a single file.
- [Privacy Policy](https://karavel.ai/privacy): How Karavel handles personal data.